A largest private law and graduate institution approached us to revamp their website that was visually unappealing, tough to navigate, not having the flexibility to quickly edit or publish the content, and poor in performance and responsiveness. As the new academic year and admission processes were about to begin, they wanted a new site delivered in a short period.
Our team conducted a comprehensive website assessment to discover their current platform capabilities and understood the underlying challenges in transforming the website into a modern-looking and user-friendly one. After the assessment, our team discovered,
- Site is unresponsive due to poor architecture
- Navigation is tougher because of the high volume of unorganized content
- Content editing and authoring are mostly developer dependent
- Departments didn’t have individual authority to promote their contents
- Option to make aesthetic and design changes to the content are very limited
Our team of Digital Strategists, Drupal Consultants, and Senior Architects worked together to bring a holistic transformation to the website to meet the client’s goals. They built a new theme to meet the much-needed visual appeal, made page navigation easier with an intuitive menu setup, re-organized content based on user search, and implemented architectural changes that gave the flexibility to edit or publish the content easily.
Empowering individual departments to publish content
The school had 13 different departments and each department had its own agenda in terms of publishing blogs, newsletters, or other content to target their prospective students. Their current digital ecosystem was not allowing it and each department had to rely on developers even to make minor changes. To give a one-stop solution, our team integrated user-friendly theme builders that provided the self-serving ability and empowered them to publish new pages in hours.
Improving user experience
The website had nearly 17000 webpages and more than 150 menu items and it created a big challenge for users to access it. Our team made the content blocks better structured and easy to access further implemented various customizations to meet the client’s needs. We also ensured that these changes are made as per the client’s briefing even in terms of height, width, size, shape, color, and responsiveness.
Developing social media feed
Our team integrated social media feed to the platform that has the ability to handle five different Instagram accounts. Further, they added the feature to easily see likes and comment count by simply hovering over them.
Accelerating mobile responsiveness
The old website was not optimized for mobile properly and there was several image and content overlapping issues. Our team revamped the site architecture, removed all the errors incrementally, and turned the website to be very responsive and perfectly aligned to mobile and other devices.
Delivered in two sprints
Our developer team practiced agile methodology to manage the conditioned timeline of the client. We started the project with a discovery questionnaire, built a product backlog with the key deliverables, setup goals for each sprint, and successfully launched the new site in 20 days. Further, we ensured that the new site is error-free and addressed all the client’s needs.
Other outcomes delivered
- New pages can be published in less than 10 minutes
- User-friendly front-end and back-end processes
- Integrated social media feed to handle 5 different accounts
- Amplified mobile responsiveness
- Recognized in the 2020 Acquia Engage awards for quickly launching the new website
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